| Journalism Jargon S-Z |
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More than 100 journalism and media terms and jargon words defined and explained. saddle stitchingMagazine binding where sections are stacked one inside another and spreads are stapled together at the centre, then folded to form a magazine; cheaper than perfect binding but limited to about 220pp. screamerExclamation mark - ! section(1) Editorial pages with a single theme, eg 'news section'. sell(1) See standfirst. set solidWhere leading = text size, eg 10pt text on 10pt leading. signatureSee section. solusAn advert position where only one advertiser is visible. special positionAdvertising pages in high-profile locations, eg IFC, IBC, OBC, centre spread. spikedSaid of stories which have been scrapped, so are no longer being considered for publication. When newspaper offices were paper based the editor(s) had a large metal spike onto which scrapped stories were impaled to ensure they were not accidentally re-used. The system is obsolete, but the term is still used. spreadTwo facing pages – a DPS standfirstIntroductory text at the start of a feature between the headline and body copy; sometimes called a sell. stockPaper; most commonly cover stock, the heavier paper used for covers story(1) Any editorial article. straplineA magazine's slogan or sub-title. sub(1) a sub-editor thwack factorReader appeal generated by a large number of pages. Refers to the amount of noise the mag generates when dropped on a table or through a letterbox. trackingAdjusting the spaces between all the characters in a piece of text. typoTypographical error; used loosely for any spelling or typing error. webThe large roll of paper which feeds a printing press. Small runs and covers are sometimes printed on 'sheet fed' presses. white spaceEmpty space on a page – which may not be white if the page has a background colour. widowA very short line, maybe just one word, at the end of a paragraph. Usually subs will remove them by rewording the paragraph. WOBWhite out of black. Indicates light-coloured type on a page 'reversed out' of a dark background colour. Used for any light-on-dark combination, not just white on black. wpx-height |








