Journalism Jargon J-O

More than 100 journalism and media terms and jargon words defined and explained.

justified

Alignment where each line of text is adjusted to exactly fill the column width, resulting in straight margins on both edges. See alignment

kerning

Adjusting the space between adjacent letters in a word

landscape

Format which is wider than it is tall; said of pictures or (more rarely) whole publications

layout

A design for a page or feature

leading

Line spacing measured in points. Pronounced 'ledding' not 'leeding'.

leader

(1) a leading article
(2) a row of dots, as between an item title and page number in a contents list (also leader line)

leading article

The column in a newspaper which presents the paper's view on the biggest current story

lede

(US) a leading article, or the start of any article

loose inserts

Advertising leaflets inserted into a publication after binding. Loose inserts are adored by ad sales departments because they generate revenue without taking up any ad pages in the magazine.

literal

Grammatical or spelling error.

litho, lithography

Printing process used for magazines.

masthead

(1) The magazine logo.
(2) A more formal name for flannel panel.

measure

The line length of a piece of text. Long measures are harder to read, and generally need more leading to be legible.

nutgraph

(US) A paragraph (or graph) near the top of a news story explaining why the story is important

OBC

Outside back cover.

OFC

Outside front cover.

orphan

A single line of a paragraph at the top or bottom of a column.

overmatter

Copy for which there is no space available in the layout

 
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